Content curation is a vital part of social media content strategy. A healthy curation strategy can position your brand as a thought leader. 85% of curators say establishing thought leadership is their main objective. It also increases engagement. The downside is that it is one of the most time-consuming part of being a social media manager.
I know where to look for the content. I have several feeds set up from sites I know publish good content that will be of value to my audiences. But I still have to manually do the discovery process. And once I find something I want to post, I have to paste that content into my dashboard. It all takes time.
Once again Sendible – in my view the best social media management dashboard available – has solved the problem. Their content suggestion feature now feeds content right into the dashboard. I can switch from one client’s account to another and then do a search in the content suggestion area for relevant, newsworthy content. And once I find something I like, I can post it with one click.
The content suggestion engine analyzes your Twitter feeds and pulls relevant content related to what you post and what engages your audience. You can also do a search in the system for keywords and find relevant articles that way. You can also search by typd, so if you want an article with a video (these increase inbound leads by 300%!) you have that option. Watch the video and see just how flexible this content suggestion tool is.
The best part? This is just one of the many features that make Sendible my choice of Social management dashboard. Try it free for 30 days. (This link with get you a 10% discount if you decide to buy it).