Aberdeen Group survey of over 360 companies shows ROI from Social MediaAs the popularity of social media continues to change the way people interact with each other and with companies, The Aberdeen Group found that top performing organizations that are using Web 2.0 applications are getting better than usual Return on Marketing investment. (ROMI)The study divides the … [Read more...]
Social Media in LA
PRSA LA sells out for social media eventTimes have changed. Today 100 people showed up at 8 am in downtown LA for the workshop with Brian Solis.PRSA LA president, Rita Tateel, said it just goes to show that when you have the right topic with the right speaker, they will come. I have to add - at the right time. Two years ago when PRSA LA offered their first … [Read more...]
Digital Future
Users see the Net as a more important info source than traditional media80- percent of users 17 and older consider the Internet to be an important source of information, says USC's 2008 Digital Future Report .. 68 percent rated it higher than TV, 63 percent preferred the Net to radio and 63 percent rated it better than newspapers as … [Read more...]
Gartner Names Top 10 Technologies That Will Change The World
What is sauce for the goose... the advice to CIOs should be taken to heart by PR ManagersDr. Jim Amderson posted in The Busines of IT blog about the Gartner Top 10 Technologies that they think will change the world in the next four years.Multicore and hybrid processors Virtualization and fabric computing Social networks and social software Cloud computing and cloud/Web … [Read more...]
Missing the Cluetrain
10th Anniversary event today in Palo AltoI intended my next Cluetrain post to be a video interview with Doc Searls at the anniversary event in Palo Alto today. SNCR is a sponsor.Instead I am going to have a medical procedure done. Unfortunately I did not have a choice. I am glad I went to NYC when they had the first one in February. And I'd love to see the … [Read more...]
