2008 Bulldog/TEK group reporter's survey The second annual survey of working journalists across all media generated responses from 2,386 journalists, of which approximately 48% were editors or editorial staff and 34% were reporters or writers. The survey tracks the resources journalists use to search, follow and report news and features material. … [Read more...]
Internet Overtakes Newspapers as News Source
Online news has seen a sharp spike in the last year. According to the Pew Research Center for People and the Press the percentage of people getting their news online jumped from 24 percent a year ago to 40 percent. And in this same time period newspapers have been hovering around 35 percent. If you’re after a younger audience the figures are even more startling: For … [Read more...]
Digital Media Comes of Age
The Berkman Center for the Internet and Society at Harvard University has a report out today:News and Information as Digital Media Comes of Age. The United States is now several years into what promises to be a transformation of the media. It is driven by the rapid expansion of the number of people and organizations newly engaged as authors, editors, and publishers, says the … [Read more...]
Fast News Cycles and Search Ranking Destroy Embargoes
A post on TechCrunch today titled Death to the Embargo really brings home the fact that news has become a cut-throat, do-eat-dog activity. The race to be first to publish a story is the result of shifts in media consumption, a 27/7 news cycle and a cooling economy. Image by Nebbish1 “As the economy turns south, PR firms are under increasing pressure to perform and … [Read more...]
Optimized Press Releases and News Search
There was a lot of discussion at Search Engine Strategies in Chicago this week about online PR, optimized press releases and search. Since Google started returning news results in what they now call Universal Search results pages, and news is one of the most clicked results on a page, its become vital to understand how search works and how to get your content in many different … [Read more...]
