So Ipiad for my site to be optimized, why am I not getting results?Mike Grehan of SmartInteractive Ltd, had some very smart things to say about SEO, content strategy and inbound links in Click Z
There’s no point in doing textbook SEO unless you have enough great content and the reputation within your community to be a challenger, writes Grehan
And he has some excellent clips from his interview with Matt Cutts at Google to back up his premise.
