Social Media Strategy | Online PR | Proactive Report | Sally Falkow

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Sally Falkow - Social Media Strategist
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Should You Blog for SEO?

June 27, 2007 by Sally Falkow

Blogs and Feeds session will be back at SES San Josei recently received confirmation that I'll be speaking again on the Blogs and RSS feeds for SEO session at SES San Jose.   it was a very popular session in NYC in April.Mike Grehan, who just got back to the UK after SES Toronto and MIami, wrote a piece about blogs and SEO for ClickZ yesterday.A … [Read more...]

UK Online Marketing Conference Focuses on Social Media

June 25, 2007 by Sally Falkow

If you're in the UK this week the place to be is the Design Center in Islington for Online Marketing 2007 (OMS). It's the only UK event to bring together experts and suppliers covering every element of online marketing all under one roof, over two days. Social media, digital and online public relations will take centre stage this year.  … [Read more...]

Blogger Survey On Sourcing and Using News Content

June 14, 2007 by Sally Falkow

SNCR and Marketwire reach out to bloggersThis week Marketwire and the Society for New Communication Research (SNCR) launched a survey to find how bloggers prefer to source and use news content.  As a Senior Fellow of SNCR I am conducting and tabulating the survey.  We will present the findings later in the year at the SNCR Symposium.When Marketwire … [Read more...]

Integrating Social Media into Marketing

June 14, 2007 by Sally Falkow

A manifesto from Brian Solis at PR 2.0While he was preparing for his session on Starting the Conversation at the SMC workshop, Brian produced the first draft of his manifesto on Integrating Social Media into Marketing.There has been a fundamental shift in our culture and it has created a new landscape of influencers and an entirely new ecosystem for supporting the … [Read more...]

PRESSfeed Turns Two

June 11, 2007 by Sally Falkow

More social media features mark our second birthday celebrationTwo years ago at the Media Relations Summit in San Francisco I launched PRESSfeed - my Web 2.0 brainchild.  PRESSFeed was the result of my frustration with the inability to add press releases and other news content easily to a website and have it distibuted and syndicated in an RSS feed. Although there … [Read more...]

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