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Sally Falkow - Social Media Strategist
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Social Media Today First Birthday

September 9, 2008 by Sally Falkow

If you are not a fan of Social Media Today this is a good time to discover this blog. A slew of the top bloggers in the field of PR and social media add content there, so you get to find the best of the best in one place.  And today is their first birthday. … [Read more...]

You’re No-one If You’re Not on Twitter!

September 8, 2008 by Sally Falkow

Here is a bit of Web 2.0 fun to brighten up your Monday morning. Neville Hobson posted the song You’re No-one if You’re Not on Twitter on his blog.  Take a listen.  It’s very cute. … [Read more...]

Celebrate Blog Day

September 2, 2008 by Sally Falkow

August 31 was Blog Day - and since it fell on the Labor Day weekend I am late with this post. These are the five blogs I recommend: Family Matters by Gina Stepp  Murphy’s Law by Tom Murphy Time Goes By by Ronni Bennett  National Geographic Digital Photography blog Cool Hunting - about interesting cool thingsSee AlsoCelebrate Blog Day … [Read more...]

Web Video – Can it support advertising?

August 20, 2008 by Sally Falkow

Are online viewers willing to watch ads with their video content?  Yes, says a recent study from Ipsos - the majority of digital video consumers will find the inclusion of advertising a ”reasonable” expectation for accessing free online video content. 75% say  it’s PK for advertising to be included in the free digital distribution of full-length TV shows and movies … [Read more...]

Are you listening yet?

August 17, 2008 by Sally Falkow

One of the most important actions to take in this brave new media world is listen to the conversation.  If you do nothing else, tap into the conversations online about you, your  company, your brand and your competitors.  The Exxon Twitter incident is just one in a long line of reasons to keep your ear close to ground.  Or the air in this case!  How to know what’s being … [Read more...]

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