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Sally Falkow - Social Media Strategist
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SEO Copy Writing Is One Part of Getting High Search Rankings

December 15, 2007 by Sally Falkow

You need a content strategy, great content and linksIn this MSNBC interview the Snr. V.P. of Network Solutions covers what any business needs for page one search rankings.Content is definitely king. Stephanie suggests writing articles about your product or service as one of the best ways to add good content. SEO copy writing will not only … [Read more...]

SEO Affects Sales of Consumer Packaged Goods CPG

October 23, 2007 by Sally Falkow

CPG retailers need search marketing in their mix44% of traffic to consumer packaged-goods sites comes from search, according to new joint research from comScore, Procter & Gamble, Yahoo and SEMPO. And these buyers spent 20 percent more in the month following their search activity, reveals the study.Who knew? Even those looking for CPG go online first..Nearly 163 million … [Read more...]

RSS Webinar

October 22, 2007 by Sally Falkow

Find out how RSS can boost your online visibilityStill not quite sure how to use RSS to boost your online visibility?  I'm doing a one hour webinar on RSS strategy and results tomorrow Tuesday October 23rd at 10 am Pacific and 1 pm Eastern.If you'd like to attend send an email to mary at press-feed dot com.  Or call her at 626 793 4911She can send you the … [Read more...]

SEO success depends on an overall Internet Marketing Strategy

October 8, 2007 by Sally Falkow

Don't rely on rankings onlyScott Buresh of Medium Blue had some good points to make about what to look for when hiring an SEO agency."Any search engine optimization company worth its salt can achieve high rankings of some sort. The true question is whether those search engine rankings are for targeted phrases that are in line with your overall marketing strategy," … [Read more...]

Social Media Getting PR Attention in Asia

September 23, 2007 by Sally Falkow

My Singapore SlingI just got back from a quick trip to Singpore to do a two day training course on Strategic Online PR for execs in the corporate communication field.  We had delegates from Malaysia, Indonesia, India, Hong Kong, Taiwan and Australia.And there was a good spread of industry sectors represented too - financial (a few banks and insurance … [Read more...]

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