Reuters Buys Into Blog and FeedsYou know you're making your mark when a media stalwart like Reuters pays millions of dollars for a share in a blog distribution start up. Social media could ask for no better endorsement .Reuters has invested $7 million in Pluck, the world's biggest blog syndication network, called BlogBurst. BlogBurst connects newspapers and other … [Read more...]
Online PR and Social Media Training
Blogs, RSS and Social Networking can be a minefield for PR practitionersThe digital PR space is hot right now. You see articles about online PR, blogs and social media in practically every mainstream newspaper and trade magazine. One of the reasons is that it is a fast paced environment and there are always new ideas to report on - two years ago there was … [Read more...]
RSS, Content Syndication and Search: Part Six
Success in online marketing depends in to a large extent on being found in the search enginesSuccess in online marketing depends in to a large extent on being found in the search engines. If you don’t get found no matter how stellar your website is, no one will see it. And getting good organic search ranking (natural placements on a search results page, not … [Read more...]
Social Media, Content Syndication and RSS Feeds: Part Five
Now that your content is organized and distributed, use the syndication power of social media sites to get more visibility and more traffic.Content syndication means getting your message out in as many ways to as many quaified audiences as possible. Social Media is a term used to describe websites that let users contribute to the content, and tag and rate content … [Read more...]
Podcasting recommended for SMB’s
“Podcasting�? and content syndication has emerged as a next generation medium for small to medium businesses (SMBs) to syndicate and distribute all types of audio content.Podcasting should be a part of the SMB communcation toolbox, says SmartBiz in an article today.As a an emerging mode of communications, podcasting has the potential to create a unique opportunity for SMBs to … [Read more...]
