Steve Rubel's success as a blogger temps Cooper Katz into monitoring the blogosphere as a practice offeringSteve Rubel, author of the Micro Persuasion blog, has been elevated to head a new line of practice involving monitoring, analyzing, planning and responding to issues that "bubble up" from blogs and other online channels … [Read more...]
Harvard conference on blogs and media
Bloggers are eroding the readership of traditional mediaSome harsh words were spoken at the two-day conference on "Blogging, Journalism and Credibility" at Harvard University over the weekend.Harvard fellow Dave Winer, compared the established media to the mainframe computers rendered obsolete by desktop PCs and Macs. The managing editor of The New York Times … [Read more...]
What we can learn from the Blog Business Summit
RSS feeds explode the message of the summitRok Hrastnik, author of Unleash the power of RSS, points out that in the past few days there have been a flood of posts circulating the globe about the Blog Business Summit.20 posts "around the world" within the past hour and 17 minutes. 95 posts within the past 24 hours.400 posts within the past 40 days.And still growing … [Read more...]
Business Blogging Awards
First awards for corporate and business blogsInnovative bloggers Darren Barefoot and Jeremy Wright have launched the first business blogging awardsNominations are still open until Jan 24th so head on over. … [Read more...]
Big Brands and Corporate Blogs
Why the big names are blogging as part of their Internet marketing strategyBlogs are permeating big brands.Companies like are quickly adopting either official or C-level blogs. Executives at General Motors, Sun Microsystems and Jupitermedia all write blogs of their ownHowever many people are still in the dark on the subject. The Pew Internet Project showed that … [Read more...]
