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Are Business Blogs In Your Future

January 15, 2005 by Sally Falkow

Da Vinci Insitute business blogging bootcampI guess business blogging is catching on as an Internet Marketing Strategy. Thomas Frey, Executive Director, Founder, and Senior Futurist at the DaVinci Institute, is speaking right now at a weekend Business Blogging Bootcamp.The Da Vinci Institute is a technology research think tank with over 1000 members who voted to be … [Read more...]

Corporate Blogging Builds Brand Awareness

January 13, 2005 by Sally Falkow

What corporate bloggers are sayingDid you know there is a blog where you can read what other corporate bloggers are saying about their experiences and what their blogs are doing for them?Here is oneGreg Hoffman, the Security Awareness Company: "The company has been around for 15 years but blogging has helped brand our company as the premier Security Awareness team in the … [Read more...]

Blog or Die

January 13, 2005 by Sally Falkow

A book on why corporate blogs are vital to successShel Israel says:  "Blogging will fundamentally change communications from what it is today to something less controlled and more credible. It has already begun to do so, at a phenomenal rate, and at a time when many industries are dealing with broken business models. For example, traditional publishing--newspapers, … [Read more...]

Companies using blogs as a marketing strategy

January 10, 2005 by Sally Falkow

It's all about communicating with your customersThe St. Paul/Minnesota Business jJournal reports that  corporate blogs are being used to initiate a conversation with potential clients and customers.Communications industry experts say blogging's fast-growing popularity and user demographics can be beneficial to corporate America, and it's time for more companies to … [Read more...]

The Value of Corporate Blogs

January 5, 2005 by Sally Falkow

Corporate Blog Events MushroomSeems corporate blogging is gaining attention.A special interest IT group - EBig - based in the San Francisco East Bay, had an event last night about the vlaue of a corpaote blog.The AMA event, Blogs: Marketing Beyond the Website, have the same theme.  They held one in Seattle in December and have another scheduled for New York City … [Read more...]

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