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Internet Marketing Important to Auto Dealers

November 22, 2005 by Sally Falkow

92 percent plan to expand their Internet markrting departments in the next year.

Auto dealers have discovered the marketing power of the Internet.

According to a study from Black Book Onine Research, just over half (52%) of the auto dealers in the US are fully utilizing the Internet and 65% would like to see more leads coming from their websites.

Many dealers are already reporting that up to 20 percent of their sales originate on the Internet.

The Auto Channel

Filed Under: Social Media Strategy Tagged With: internet marketing

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