Corporate America has a bad reputation, but getting into the social networking game could help boost its popularity and trustworthiness. Organizations are seen as a corporation, and corporations in the eyes of most people are evil, say authors of a Business Week article, G. Michael Maddock and Raphael Louis Vitón of Maddock Douglas. Large companies—with a 13% approval … [Read more...]
UK PR Firms Missing Digital Opportunity
Study shows almost 80 % have no social media services It would seem that most UK PR agencies missed the Cluetrain. According to a study of 100 major PR firms 79% have not yet developed online PR and social media services. And half of those that did get the clue are based in London, says the BigMouth Media report. 28% of the London based PR firms offer Internet … [Read more...]
New Social Media Tools At the Democratic Convention
RSS feeds and live video in widgets make data available immediatelyIn 2004 bloggers became a force at the national conventions. This year we've moved to the next level in terms of technology. Content syndication widgets are consolidating blog posts and mobile phone video streams, making it possible for bloggers and attendees to live-stream unfiltered … [Read more...]
Twitter Becoming a Newswire
Twitter is fast becoming a hot channel for distibution of news. Yesterday Dell held a press confernce about their new laptops and extended battery life. The actual press conference was held in San Francisco with feeds to venues in London and New Delhi. It was also webcast online, so anyone, anywhere in the world, could log on and see the conference. They also have a Twitter … [Read more...]
Twitter- A Business Communication Channel
Dell adds Twitter to the Press Conference MixDell certainly has gone from zero to hero in the use of social media tools. At 9 am PDT today Dell is holding a press conference to introduce a new generation of mobility products. The event physically takes place in San Francisco. But it will be linked with media events in London and New Delhi, and webcast live over … [Read more...]
