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PRSA’s New PR Definition – 3 possibles

January 12, 2012 by Sally Falkow

A few months ago when PRSA announced that it was engaging the PR community in an 'open and collaborative effort' to modernize the definition of PR, there was a spate of posts from PR people.  Many applauded the crowd sourcing approach, but there were also detractors. As with any such effort, there's always the risk that individuals or groups with zero, limited or even slanted … [Read more...]

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