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Sally Falkow - Social Media Strategist
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Content Strategy Important Again As Spam Proliferates in the Blogosphere

January 11, 2006 by Sally Falkow

Credibility becomes an issue for bloggersSome good tech predictions for 2006 from Sharon Housley in Site Pro News today.Spam has indeed cluttered the blogosphere and bloggers have to generate quality content in order to hold their readers."In 2006 web surfers are going to look for multiple sources to confirm facts, and rely on reliable respected sources. Community … [Read more...]

My Syndicate post was a Pick of the Pack

December 26, 2005 by Sally Falkow

Positive blogging gets the nod from the RSS PunditFeedosphere Pick of the PackIsn't that neat? It's always a kick when my blog gets noticed.And I was happy that this post got picked - since I believe so firmly in the positive power of blogging and RSS as an online brand building strategy. … [Read more...]

PR University event on blogs and RSS feeds

September 12, 2005 by Sally Falkow

What makes a blog a successful conversationFlying to the East Coast and back in three days really messes with one's internal time mechanisms! So I am awake at 4 in the morning and blogging.About 60 PR people came to listen to us talk about blogs, feeds, wikis and podcasts. One of the abiding themes was that a blog has to authentic and real. It has to speak to the needs of … [Read more...]

Blog Business Summit

August 18, 2005 by Sally Falkow

Good conections with bloggersi sat with Mary Hodder last night at the Geek Party for the Blog Business Summit.  Mary is one of the 'cool chicks who code' I met at Blog Her.We discovered that Mary is standing in for Anil Dash who is on jury duty so we will be presenting together on Friday.  what fun! We started to create on our presentation ideas right … [Read more...]

Blog Her Conference

August 2, 2005 by Sally Falkow

A weekend with hot chicks who know codeWhat a great weekend this was!  I spent two days with 300 women who blog.  They blog about everything under the sun, from politics to pies and education to end-runs.Instead of being one of a handful of women in the room, I was surrounded by hundreds of smart women with big voices  - and they are speaking out.And it … [Read more...]

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