At the PRSA T3 conference Greg Jarboe of  SEO-PR moderated the  panel “Boosting PR Results with SEO, SEM & RSS,” and by a show of hands about one third of the audience said they are optimizing press releases for search.  And while that might sound like a small percentage, theadoption of SEO tactics by PR folk is changing the game. There are 2000 press releases … [Read more...]

According to Pew Research audiences for most traditional news sources have steadily declined, as the number of people getting news online has surged. Recent figures from Nielsen show that in 2008 the number of people getting news online passed those reading newspapers and it’s headed for an intersection with TV in the future. Since the early 1990s, the proportion of … [Read more...]