Blogs and PR - some must read info on who is reading blogs and why they do itIf you're still not sure whether blogs should be a part of your PR strategy - should you advise your top management on the value of blogging, put bloggers on your media relations list, the need to monitor blogs for mentions of your company, execs or products, spend a … [Read more...]
Web Feed Preferred by Blog Business Summit Attendees
RSS may make sense to techies but web feeds makes sense to usersWhile I was at the Blog Business Summit last week I took the opportunity to informally survey almost 100 people on their understanding of RSS.It was an eye opener. I assumed that since they were at a blog conference, thye'd know what RSS is and does - Wrong.Almost 100% knew that a … [Read more...]
Day One Blog Business summit
Build an audienceSome very good points were raised about how to raise your profile as a bloger and build an audience … [Read more...]
Blog Business Summit
Good conections with bloggersi sat with Mary Hodder last night at the Geek Party for the Blog Business Summit. Mary is one of the 'cool chicks who code' I met at Blog Her.We discovered that Mary is standing in for Anil Dash who is on jury duty so we will be presenting together on Friday. what fun! We started to create on our presentation ideas right … [Read more...]
RSS Or Web Feed
Steve Gillmor just made my dayIf you're feeling blue at the start of your week get over to Steve Gillmor's post about the RSS Crisis.The Neilsen/NetRatings report thusly: “The majority of respondents to the survey were less familiar with RSS feeds. Among the other respondents, 23 percent understood RSS but did not use it, while 66 percent either did not understand … [Read more...]
