Social Media Strategy | Online PR | Proactive Report | Sally Falkow

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Sally Falkow - Social Media Strategist
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Plugged in now that I am back in the USA

June 22, 2006 by Sally Falkow

Viva broadbandAfrica was wonderful - I had a spectacular time and I have some amazing photographs  I will post here and on Flickr.But it is such a relief to have a reliable always-on broadband connection so I can stay in touch and actually get some work done.The next time I go (Feb 07)  I shall get a 3G card the second I arrive and so not be dependent on hotel … [Read more...]

Internet Marketing Is Going To The Feeds

June 8, 2006 by Sally Falkow

RSS is fast becoming the backbone of the webThis article is excellent and ended my writing hiatus..."This change is permanent: Marketing your website without taking advantage of RSS feeds will be the biggest mistake you can make in 2006 and beyond. ... The change is happening now and it will be permanent. RSS will eclipse email lists and it will be the new defacto method … [Read more...]

Internet marketing strategy workshop in Cape Town

June 7, 2006 by Sally Falkow

A wide spectrum of business people show interest in online marketing and PRI had 41 attendees at my all day workshop in Cape Town yesterday. The lack of easily accessible broadband is hampering the  'always-on' lifestyle here, but a recent report on the state of connectivity in South Africa made the point that the government has to look into making broadband more … [Read more...]

Search Engine Strategies London

June 2, 2006 by Sally Falkow

Bigger and better this yearOh to be in England now that Spring is here.  It's years since I was here.The London SES show this year is in the delightful Business Design Center in Islington and there are close to 2000 attendees.It is over three days and has loads of new sessions.Greg Jarboe and I did our news search session yesterday and even though it was at 4 30 attendance … [Read more...]

Content Syndication and Online PR workshop

May 28, 2006 by Sally Falkow

PR and marketing execs can learn how to implement a content strategyThere was such a positive response to the workshop after the Online Revealed conference in Ottawa, Canada we have decided to offer a monthly executive content syndication workshop to help people understand how to integrate blogs, RSS and online news articles into their marketing plans.Learning … [Read more...]

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