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Corporate Blogs now part of the Fortune 1000 Internet Marketing Strategy

April 24, 2005 by Sally Falkow

Investor's Daily says 45% of America's largest public companies have corporate blogs Investors Business Daily says:Blogs are moving beyond personal musings and taking on a new role: corporate communications. A growing number of businesses are using the blog format to promote products, interact with customers and shareholders, conduct market research and distribute company … [Read more...]

AMA Blogs: Marketing Beyond the Website

February 17, 2005 by Sally Falkow

Workshops sold out - marketing practitioners embrace bloggingThe AMA has held a series of excellent workshops across the country on blogs and how they fit into an Internet Marketing StrategyThe Chicago workshop, completely sold out,  is on today and tomorrowA PRSA evening session on blogs and Internet strategies for PR professionals, scheduled for Feb 22nd in Los Angeles, … [Read more...]

Big Brands and Corporate Blogs

January 21, 2005 by Sally Falkow

Why the big names are blogging as part of their Internet marketing strategyBlogs are permeating big brands.Companies like  are quickly adopting either official or C-level blogs.  Executives at General Motors, Sun Microsystems and Jupitermedia all write blogs of their ownHowever many people are still in the dark on the subject. The Pew Internet Project showed that … [Read more...]

Big Brands and Corporate Blogs

January 21, 2005 by Sally Falkow

Why the big names are blogging as part of their Internet marketing strategyBlogs are permeating big brands.Companies like  are quickly adopting either official or C-level blogs.  Executives at General Motors, Sun Microsystems and Jupitermedia all write blogs of their ownHowever many people are still in the dark on the subject. The Pew Internet Project showed that … [Read more...]

Are Business Blogs In Your Future

January 15, 2005 by Sally Falkow

Da Vinci Insitute business blogging bootcampI guess business blogging is catching on as an Internet Marketing Strategy. Thomas Frey, Executive Director, Founder, and Senior Futurist at the DaVinci Institute, is speaking right now at a weekend Business Blogging Bootcamp.The Da Vinci Institute is a technology research think tank with over 1000 members who voted to be … [Read more...]

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