New marketing opportunities for business with RSS feedsRok Hrastik of the RSS Diary has an excellent post about how RSS might be the answer you're looking for when it comes to new internet marketing opportunities for your business. Here are just some of the new opportunities he highlights:Delivering press releases in audio or video Sending your customers a … [Read more...]
Turner Broadcasting plans to hire a blog reporter/producer
Be sure blogging is a part of your internet marketing strategyi watch a topic called blog jobs in my RSS reader and this one turned up yesterday -Producer/reporter covering web-logs (blogs), pod-casts, and other internet-based forms of new media. The Blog Reporter/Producer will locate, research, and report on blogs and web sites that include news, politics, policy, commentary, … [Read more...]
Small Business Internet Marketing Plans Include Blogs
HP Study shows growing adoption of blogs as an Internet marketing strategyTen percent of small business owners in a recent study reported that they have included blogs in their marketing plans. And 16% plan to invest in blogs over the next 2 to 3 years.Anita Campbell at SMB Trends extracted some excellent data about small business blogs from the HP Study done during … [Read more...]
CMOs Changing Role Includes Internet Marketing Strategy
Marketing needs to learn how to implement online elements and track the metricsCMO magazine reports that the role of the CMO is changing according to a research project by CMO Partners and executive search firm Spencer Stuart. They interviewed more than 350 CEOs and CMOs. Their primary conclusion: The role of the CMO must expand.One of the areas … [Read more...]
Business Week says blogs will change your business
Your customers and rivals are figuring blogs out. Our advice: Catch up...or catch you laterBusiness blogging just made the cover of Business Week.You cannot afford to close your eyes to them, because they're simply the most explosive outbreak in the information world since the Internet itself. And they're going to shake up just about every business -- including yours. ... … [Read more...]
