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The Business Implications of Social Media

July 10, 2008 by Sally Falkow

Aberdeen Group survey of over 360 companies shows ROI from Social MediaAs the popularity of social media continues to change the way people interact with each other and with companies, The Aberdeen Group found that top performing organizations that are using Web 2.0 applications are getting better than usual Return on Marketing investment. (ROMI)The study divides the … [Read more...]

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