After 10 years the majority of companies and organizations still aren't offering the media the content they need and want. "SEO is the most underused skill and strategy in the PR industry." Lisa Buyer, author of Social PR Secrets. DOWNLOAD THE GOOGLE QUALITY CHECKLIST HERE Google checklist (1) … [Read more...]
2015 Media Trends and State of Online Newsrooms
DOWNLOAD THE FULL INFOGRAPHIC OF THE FINDINGS The 2015 Media Trends and Online Newsrooms report was released this week during a webinar hosted by Sally Falkow, President of PRESSfeed and a Sr. Research Fellow with the Society for New Communication Research, a new media think tank based in Palo Alto, CA. Her guests on the webinar were Wendy Marx, President of Marx … [Read more...]
News Content Syndication A Good Media Relations Strategy
Journalists’ want news online – and they are using RSS feedsThe TEK Group‘s survey of journalists’ views on online newsroom, and their preferences for accessing news, offers some clear guidelines for companies that want to improve their media relations 83% think is it important or very important to have an online newsroom 70% will visit an … [Read more...]