The changing media environment requires a well thought-out marketing planTalking about the results from their new survey conducted in May/June 2006, Bob Liodice, President and CEO of the Association of National Advertisers said, ”With the ever-changing, fragmenting media environment, it is more important than ever for marketers to develop and execute a comprehensive … [Read more...]
Social Media Strategy | Online PR | Proactive Report | Sally Falkow
The Proactive Reports is a blog about social media strategy, shifts in media consumption and online PR trends
