Every blogger or brand has content that could and should be re-purposed for use on social media. However, this is not a one-size-fits-all activity. Each social platform has its own "language" if you will and you content will get the best results when you create it in that native language, so that it shines on each platform or network. Here's a quick Cheat Sheet on what … [Read more...]
3 Reasons to Improve your Visual Literacy
Mouse over the image. Watch and read all the added content on this image. What exactly is visual literacy? Visual literacy is the ability to see, to understand, and ultimately to think, create, and communicate graphically. Visual literacy is more than a skill, it's a form of critical thinking that enhances your intellectual capacity. Brian Kennedy TEDx talk. Here … [Read more...]
9 Image Composition Tips
As the demand for visual content grows the ability to create excellent original images is a valuable skill. Google's recent quality update menitoned images and the need for compelling original visuals. Here are 9 Composition Tips from Award-Winning Photographer Steve McCurry. Courtesy www.artFido.com/popular-art … [Read more...]
Digital Image Tips
We are visual creatures. Our brain responds to images much faster than to text – a picture is indeed worth a thousand words. Research shows that when you have text and images on a screen, retention of the message is increased by 42%. We also know that posts with images on sites like Facebook and Twitter are getting way more response. How to take a great … [Read more...]
Visual Content Will Rule in 2015
As the year draws to a close we're all thinking about 2015. How much of your content plan is visual? Research shows conclusively that an image or photograph is the most engaging content on Facebook, garnering an 87% interaction rate from fans. Adding a photo to your to tweets can boost re-tweets by 35%. If your team is not yet conversant with the latest visual content … [Read more...]
