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Internet Marketing StrategyReaches Millions of Online News Readers

April 18, 2006 by Sally Falkow

SEO PR and online media relations a must Unique visitors to newspaper Web sites jumped 21 percent in 2005, and page views increased by 43 percent over that same period. Newspaper web sites attracted 14 percent more 25- to 34-year-olds and 9 percent more 18- to 24-year-olds. Source: Nielsen/Net in the Spring 2006 Newspaper Audience Database (NADbase) report, released by the … [Read more...]

Internet Stock Could See 27% Growth in 2006

March 28, 2006 by Sally Falkow

Top Financial Analysts Maintain EstimateNow I’m not “going there” with respect to joining the ranks of financial analysts. I will leave that to the experts.What I do want to suggest is that this report validates what many of us in the online PR arena have been saying: Online Branding is Important. And, coming out of such a conservative subject as financial … [Read more...]

Online News Sites Drawing More Visitors

February 3, 2006 by Sally Falkow

News Search plays an important role in your Internet marketing strategyOnline news readership is still climbing sharply. The fourth quarter saw 53.6 milllion viewrs a month - up 30 percent from 41.1 the previous year. 36 percent of all Web users went to an online newspaper site.   MediaPost (requires registration)Visitors to newspapers' Web sites are … [Read more...]

Web analytics playing a bigger role in Internet marketing strategy

February 2, 2006 by Sally Falkow

Marketers looking for faster and better results70% of respondents to a recent survey on web analytics have changed their vendor over the last two years. For most companies, the objective has been to obtain a more powerful web analytics tool.   Intelligent enterpriseFast reporting, real time data and user friendliness are the three main advantages of today’s … [Read more...]

Techies Use Online News, Blogs and RSS feeds

February 1, 2006 by Sally Falkow

Blogs and RSS feeds just tad behind online newslettersI came across this interesting snippet in the CodeProject newsletter today.The poll question was "Where do you find your IT news?"Online News Sites               73%Email … [Read more...]

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