eye track study shows how your visitors see your web content
If you follow the results of eye tracking you know that the upper left corner is the first place your visitors look and that they seldom make it to the end of the article or post.
The Eyetools blog applied their own testing to their blog and found they had to adapt their design for better usability and visitor interaction with blog and web content

See Also
- What We Saw Through Their Eyes
How eye movement affects your web content strategy - Eye-Tracking studies- Usability holy grail?
It’s what you do with the observations and the usability test data that counts.
