The News search websites are still at the top of the list. These are the Top 15 News sites for September 2015 (Source www.ebizmba.com)
- Yahoo News – Still holding on to the top spot with 175,000,000 visitor per month
- Google News – Nipping at their heels with 150,000,000 visitor a month
- Huffington Post – now a real contender with 11,000,000 visitors a month
- CNN – 95,000,000
- New York Times – 70,000,000
- Fox News – 65,000,000
- NBC News – 63,000,000
- Mail Online – 53,000,000
- Washington Post – 47,000,000
- The Guardian – 42,000,000
- WSJ – 40,000,000
- ABC News – 36,000,000
- BBC – 35,000,000
- USA Today – 34,000,000
- LA Times – 32,500,000
The fact that Yahoo News and Google News are so far ahead of the individual news sites supports that 2015 Edelman Trust Barometer findings that search is now the most used and most trusted source for news.
If you are not optimizing our news content for inclusion in Yahoo News and Google News you’re missing the biggest audience out there. SEO is a vital PR skill today.
Everything you need to know about optimizing news content is in my book: SMART News: how to write branded content that gets found in search and shared in social media.
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