Here is a bit of Web 2.0 fun to brighten up your Monday morning. Neville Hobson posted the song You’re No-one if You’re Not on Twitter on his blog. Take a listen. It’s very cute. … [Read more...]
Gartner Hype Cycle for Emerging Technologies
IT industry analysts Gartner published their 2008 Hype Cycle for Emerging Technologies. It looks like this- So what does all this mean? Gartner, Inc. has identified 27 emerging technologies and predicts that eight of these will have a transformational business impact and should be strongly considered for adoption by technology planners in the next 10 years. Are there any … [Read more...]
The Business Implications of Social Media
Aberdeen Group survey of over 360 companies shows ROI from Social MediaAs the popularity of social media continues to change the way people interact with each other and with companies, The Aberdeen Group found that top performing organizations that are using Web 2.0 applications are getting better than usual Return on Marketing investment. (ROMI)The study divides the … [Read more...]
Missing the Cluetrain
10th Anniversary event today in Palo AltoI intended my next Cluetrain post to be a video interview with Doc Searls at the anniversary event in Palo Alto today. SNCR is a sponsor.Instead I am going to have a medical procedure done. Unfortunately I did not have a choice. I am glad I went to NYC when they had the first one in February. And I'd love to see the … [Read more...]
PR’s get the theory of blogging, but need guidance on implementation
A survey done late last year reveals PR pereceptions about bloggingPR's as a general rule 'get' blogging, but a new survey shows some big gaps in knowledge of how to implement a blog successfully. PR's do understand the benefits of blogging and are very aware that as a form of communication to stakeholders it can be very valuable:94.4% agreed or strongly agreed that blogging … [Read more...]
