Telecoms companies are failing to make the most of the growing popularity of the online information-sharing services of "Web 2.0", according to new research 'Web re-loaded: Driving convergence in the real world.' by global consultancy Arthur D. Little.This new report places users and user generated content in the spotlight yet again. Yet it seems US Telcos have not yet … [Read more...]
Broadband is Holding Back Web 2.0 Use in Southern Africa
Forward thinking agencies and corporates attend Web PR +We had 70 attendees in Cape Town and 60 in Johannesburg at the Web PR + conference.The Cape Town audience was more independents and bloggers and techie types, while the Joburg crowd was more agency and PR related. As one blogger who attended both sessions remarked the difference in the audience led to a … [Read more...]
Web 2.0: a bubble or a boom?
Experts differ on the future of Internet-based businssesAre we in yet another Internet bubble that's about to burst? Depends whose opinion you get.The Wall Street Journal Online interviewed two tech, media and Internet (dot-com era, and current market participants) veterans, Tod Dagres of Spark Capital and David Hornik of VentureBlog.Dagres says there are similarities between … [Read more...]
Online Travel Sales Set to Beat Offline in 2007
Travel, tourism needs a Travel 2.0 Internet marketing strategyAccording to a new report from PhoCusWright Inc., next year for the first time transactions on the Internet will account for over half (54%) of all U.S. travel bookings.The US market is way ahead of the pack in using the Net to buy travel. While the U.S. represented just one third of total online and offline … [Read more...]
Generation C: content-creating consumers are behind some of the biggest web 2.0 success stories
Younger, participation-minded consumers will eventually dominate all of the online space, says trendwatchingOne of my favorite sites is www.trendwatching.comTheir December issue is online now with an interesting web 2.0 prediction for 2007:GENERATION C(ONTENT) is turning into GENERATION C(ASH). Revenue and profit-sharing is going to be one of 2007’s main themes in the … [Read more...]
