Image by Roland According to the 2008 State of the Blogosphere from Technorati, a little more than half the companies in North America do not have a blog. So that means that just under half do. Why are they spending their time blogging? Lynette at the MIndless Babble Blog says that based on the Technorati numbers, blogging should be a part of every business’s marketing or PR … [Read more...]
Micro PR
There’s been much blogging and Tweeting about TechCrunch50 and DEMOfall- two conferences where tech start ups reveal new products and services. However, you have to keep the product or service under wraps until it is seen at the conference. Which makes sense for the conference, but inventing the better mousetrap does not always mean people will beat a path to your door. … [Read more...]
UK PR Firms Missing Digital Opportunity
Study shows almost 80 % have no social media services It would seem that most UK PR agencies missed the Cluetrain. According to a study of 100 major PR firms 79% have not yet developed online PR and social media services. And half of those that did get the clue are based in London, says the BigMouth Media report. 28% of the London based PR firms offer Internet … [Read more...]
Twitter/Webinar on Social Media Draws a Big Crowd
Radian6 And CrossTech Media push the envelope Image: Dan Taylor Today Chris Brogan from Cross Tech Media and Radian6 (which has now been bought by Salesforce - 2012 update) hosted a cross platform webinar and Twitter event focused on how companies can, and are, using social media. At 11 am Pacific, 2pm Eastern 500 people logged onto the webinar and simultaneously … [Read more...]
Social Networking Appeals to Wealthy Consumers
AS more and more poeple get involvedin social media sites, social media training becomes a must for marketing and PR practitionersAccording to The Luxury Institute's latest WealthSurvey, "The Wealthy and Web 2.0", wealthy online consumers ( average income $287K and net worth just over $2 million) are flocking to social networks. Their participation in online social … [Read more...]
