When journalists and analysts want their data in a feed, PR people need to make feeds a top priorityAccording to the Nooked survey released this week feeds are becoming even more important in PR and corporate communication.Journalists and analysts are demanding RSS feeds. RSS adoption is on the rise amongst key influencers and early adopters who have moved beyond the "RSS … [Read more...]
Behaviors of the blogosphere
Blogs and PR - some must read info on who is reading blogs and why they do itIf you're still not sure whether blogs should be a part of your PR strategy - should you advise your top management on the value of blogging, put bloggers on your media relations list, the need to monitor blogs for mentions of your company, execs or products, spend a … [Read more...]
Day One Blog Business summit
Build an audienceSome very good points were raised about how to raise your profile as a bloger and build an audience … [Read more...]
PR needs to respond to both media and bloggers
The media revolution rolls onSteve Rubel on Google's refusal to speak to CNet for a year raises good points about how vital it is to respond. And that includes bloggers.David Berlind at ZDNet said it very clearly in this post PR and blogs.But if the PR community doesn't also reinvent itself to keep pace with the media revolution by responding to the fact … [Read more...]
Blogs Still Growing At Exponential Rate
Consumer Generated Media Is Important to PRHere are some of the latest stats on the blogosphere from Dave Sifry* Technorati was tracking over 14.2 Million weblogs, and over 1.3 billion links in July 2005 * The blogosphere continues to double about every 5.5 months * A new blog is created about every second, there are over 80,000 created daily * About 55% of all blogs are … [Read more...]
