45 percent jump in a yearWith all the attention business and corporate blogs have received in the last six months, I figured the readership numbers must be way up.According to comScore Networks, fifty million U.S. Web users visited blog sites in the first quarter of 2005, up 45 percent from a year ago.That's 30 percent of the US Internet population and 1 in 6 … [Read more...]
SMB’s get value from Internet Marketing Strategy
Websites, blogs and RSS feeds bring business onlineECommerce Guide reports that 76 percent of SMBs said they pluck plenty of leads from their Web sites. 57 percent of those surveyed by ISP Interland said they made money either directly or via offline purchases influenced by their Web sites. Among the features that SMB's said they use to help market their Web sites: e-mail … [Read more...]
Revolution in PR Technology Notes
RSS and PR: My presentation at the Bulldog Reporter events this monthThe first session is about blogs.Corporate Blogging Basics is a good reference. It's a guide to the basics and getting started.I believe there are gradients to engaging in the blog world and the most important first step is to have a strategy before you begin. The 'just do it' … [Read more...]
Washington Post makes a deal about blog comments
What used to be found in letters to the editor is a more vibrant conversation in blog commentsThe Washington Post's deal with Technorati that helps Post readers find blogs that reference or comment on Post stories, is a strong acknowledgement of the conversation on the Internet.What before could only be said in a letter to an editor (if it was printed at all) is … [Read more...]
Internet Marketing : which path to take?
TechBiz Connection making inroads into emarketingTechBiz Connection put together a great panel on Wednesday evening in Orange County titled eMarketing - which path to take? The two hour session covered all aspects and possibilties. Most speakers were focused on online advertising in some way. I was the lone panelist talking about online press releases, blogs … [Read more...]
