Their FUSE find, use, share, extend philosophy expandsIf you are a small local business and you think that online reviews and comments don't affect you, think again. Yahoo Local has just become more personal and more social. A number of new features have been integrated into the site that allow people to create customized profiles and lists of local favorites but … [Read more...]
RSS and Content Syndication Part Three
Creating an RSS StrategyAccording to the Jupiter Research study "Feed Marketing: Use of RSS as an Alternate Messaging Medium” content syndication is gaining popularity with the public. 30% of marketers surveyed said that they have implemented RSS feeds because of customer demand. "Marketers must begin to plan their RSS strategies now," says the report's … [Read more...]
The Internet Influences Movie Goers, Says Google
More than one third say the Web is the most influential medium in their decision to see a movieNo big surprise here. Movies, like pretty much everything these days, is influenced by web content.One third of moviegoers turn to the Internet to learn more about a movie release after first hearing about it elsewhere49 percent of moviegoers who actively research a movie after … [Read more...]
SEO PR landscape is changing
Content syndication and social media becoming an integral part of SEOMatt Cutts`of Google said it best in the interview with Mike Grehan titled "The Future of Search and Outdated SEO Methods.""There's no point in doing textbook (SEO) stuff unless you have enough great content and the reputation within your community to be a challenger." … [Read more...]
Travel sites do well with RSS feeds
The recently released Hitwise Industry Report for Travel shows the top 30 travel sites in various categories:VisitsPagesSession DurationThe usual suspects are in the pages and visits section, but there are some surprises in the session duration list.Holland America is now at #10 on this list. They have been syndicating their content in RSS feeds with PRESSfeed … [Read more...]
