SNCR and Marketwire reach out to bloggers
This week Marketwire and the Society for New Communication Research (SNCR) launched a survey to find how bloggers prefer to source and use news content. As a Senior Fellow of SNCR I am conducting and tabulating the survey. We will present the findings later in the year at the SNCR Symposium.
When Marketwire first broached the subject of getting feedback from bloggers on what they really need and want in terms of news content I was keen to get involved. And it has developed into a differnt kind of survey – although we have the usual formal survey questions, it has started a conversation with many of the bloggers about news content in mainstream media and in the blogosphere. I am learning a lot.
What we need now is for many more bloggers to get involved and take the survey.
And if you have other ideas and comments jump right in and let me know.
