While economists argue about whether we are now through the recession or whether we're headed for a double dip, the Labor Market Outlook Report by the Society of Human Resource Management reports that 56% of their respondents expect job growth for the third quarter of 2010. 98% of U.S. companies say they plan to award base salary pay increases in 2011. How is PR … [Read more...]
Social Media is Affecting Our Communication Patterns Online
A new survey from Nielsen set out to show that as people use social media they use email less - and surprise! it came out completely the other way around. "It actually appears that social media use makes people consume email more, not less, as we had originally assumed – particularly for the highest social media users. Intuitively this makes some sense. Social … [Read more...]
The Future of Journalism and PR
Two events held recently focused on the future of journalism and the education of journalists: The second World Journalism Education Congress (WJEC2) in South Africa and Journalism as News Providers: Challenges and Opportunities held in Denver. One of the key findings from WJEC2 was that social media has become an integral part of journalism and must be included in the … [Read more...]
Active Twitter Users Are Your Most Influential Consumers
Active Twitter users are three times more likely to impact a brand's online reputation via Tweets, blog posts, articles and product reviews than the average consumer, according to a new survey by Exact Target. Although Twitter's active user base remains smaller than Facebook's, these daily users are the most influential online consumers, and their conversations spill over … [Read more...]
Social Media Strategy Getting More Searches
According to Google Insights for search there is a rapidly rising interest in social media strategy. And rising right along with it are searches for social media training. These searches are coming from United States Canada United Kingdom And there's been steadily increasing news coverage of these two phrases - with the interest in training ramping up mid 2009. The … [Read more...]
