The industry is alive and well - it was the biggest show yetNielsen//NetRatings reports that the number of searches grew at an astounding pace in 2005, with Google seeing 75% more searches, Yahoo! 53% more and MSN up 20%.Judging by the number of people at SES NYC last week, companies of all sizes and decriptions are realizing they need to know how to optimize … [Read more...]
Optimized Press Releases Featured At Search Engine Strategies
SES New York News Search Panel NamedIn just a month's time those eager to find out what half of their online marketing mix needs to change will gather at the next SES in New York City.Greg Jarboe wrote in his blog that the top story of SES is that at each show there are new ideas and you find out that what was working last year is no longer working. So if you want to be … [Read more...]
Yahoo gets an A in Online PR
The buzz on the Yahoo/Overture story gets all the attentionIt's very apparent from Greg Jarboe's comment on the top stories out of SES that Yahoo! knows how to use online PR to beat the drum.Yahoo's actions this month were a perfect blend of traditional PR strategy combined with online PR and optimized press releases.One of the best ways … [Read more...]
