Brrr! I am off to Chicago in the morning to speak at SES. Temperatures below freezing and snow already on the ground. For a little African lizard like me used to blazing heat it's way too cold. I bought myself some thermal underwear and pulled out my down parka and off I go.I am looking forward ot hearing Seth Godin speak about his new book Meatball … [Read more...]
Seth Godin Makes Meatball Sundaes
Internet marketing and 14 trends that change everythingYesterday SES hosted a webcast with Seth Godin, marketing maverick, author of a new book Meatball Sundae. In his words It's about the internet and new marketing and the fourteen trends that change everything.Seth is a keynote speaker at the SES Chicago event in a few weeks.Seth spoke about the new book … [Read more...]
Social Media Marketing Tips From SES San Jose 2007
What can link bait do for you?A year ago Social Media Marketing was still known to just a handful of people. This year it has grown in awareness and interest. The panel at SES was moderated by Detlev Johnson, VP, Director of Consulting, Position Technologies and the speakers were:Neil Patel, Co-founder, ACS Rand Fishkin, CEO, SEOMoz Todd Malicoat, Independent … [Read more...]
The Longtail Video
Your audience is indeed up to something.I just watched the Day of the Longtail video on YouTube - it made my dayIf you want to know what they are up to and how it's affecting your business come to the news search session at SES on August 8th. Thanks to Joel from PRESSfeed for senfing me the video link … [Read more...]
Vertical Creep
There's PR value in this new search trendThe Vertical Creep session At SES NYC was jam packed. The word is getting out - there's a strong trend for searchers to use the tabs on the search engines like news, products, images etc. And these vertical search results are creeping in to the traditional web search results pages.Many times search … [Read more...]
