How social media is changing our livesSocial Media is indeed making changes in our lives. Even Time Magazine, a bastion of old media, hailed user generated content as the single most influential change in 2006.I caught Katie Paine's session at Executing Social Media in Atlanta yesterday - here are some indicators that your world is changing forever:.You spend more … [Read more...]
Online News: commenting function on Google News
Google News allows interested parties to add comments to news storiesGoogle News has a feature that allows a person, company or organization mentioned in a news story to add their comments and viewpoint to the news. I'd be willing to put money on the table that not many people know that.“Google News has always tried to present as many sources as possible to give our users … [Read more...]
Blog Her Conference
A weekend with hot chicks who know codeWhat a great weekend this was! I spent two days with 300 women who blog. They blog about everything under the sun, from politics to pies and education to end-runs.Instead of being one of a handful of women in the room, I was surrounded by hundreds of smart women with big voices - and they are speaking out.And it … [Read more...]
Word of Mouse Is The Best Online Public Relations Strategy
Consumer Generated Media exerting a growing influenceMarkets are conversations. Cluetrain predicted this back in 1999 and a recent U.S. study confirms that it has indeed come to pass.Two-thirds of all consumer goods sales are now directly influenced by word-of-mouth, and the Web is becoming more and more central to these discussions.When The Wall Street Journal … [Read more...]
Online Public Relations
Blogs, RSS Feeds and Plain Old-fashioned Media ContactThere is a big buzz in the Web and PR world about online media rooms, RSS feeds and blogs. Some of the best minds in this space will be getting together to make a week long blog about online public relationsI encourage all my clients to blog - it's a wonderful way to get a 'real voice' out there. And setting up an RSS feed … [Read more...]
