Online news has seen a sharp spike in the last year. According to the Pew Research Center for People and the Press the percentage of people getting their news online jumped from 24 percent a year ago to 40 percent. And in this same time period newspapers have been hovering around 35 percent. If you’re after a younger audience the figures are even more startling: For … [Read more...]
Stop the Presses! Christian Science Monitor Abandons Daily Print Edition
Image from Poynter.org A sign of the times: After 100 years of news in print, the Christian Science Monitor has decided to scrap the daily print issue of its newspaper. They’ll focus on making their site a rolling news service and printing a weekend magazine. The change is expected to cut annual costs by millions of dollars for the money-losing newspaper. They are … [Read more...]
Twitter- A Business Communication Channel
Dell adds Twitter to the Press Conference MixDell certainly has gone from zero to hero in the use of social media tools. At 9 am PDT today Dell is holding a press conference to introduce a new generation of mobility products. The event physically takes place in San Francisco. But it will be linked with media events in London and New Delhi, and webcast live over … [Read more...]
BlogPotomac: WaPo Dan Beyers talks about the future of the media
Media needs a new model of audience engagementDan Breyers, local business editor at the Washington Post, talks about how social media is impacting the media and how the paper is adapting.He starts by reading a prediction that within 10 years there will be no more print media. And goes on to give his personal strategy as business editor. 1. Provide … [Read more...]
News Content Syndication A Good Media Relations Strategy
Journalists’ want news online – and they are using RSS feedsThe TEK Group‘s survey of journalists’ views on online newsroom, and their preferences for accessing news, offers some clear guidelines for companies that want to improve their media relations 83% think is it important or very important to have an online newsroom 70% will visit an … [Read more...]
