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Eye Tracking Helps Content Strategy

March 4, 2005 by Sally Falkow

Are your visitors seeing what you want them to see?The Marketing Sherpa report on placement of web content includes another EyeTools map for a landing page.The red areas were seen by 100% of the visitors and green areas by 50%.  Dark Blue were not seen by anyone.This is a landing page for a webinar - and though traditonally most visitors go left to … [Read more...]

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