First awards for corporate and business blogsInnovative bloggers Darren Barefoot and Jeremy Wright have launched the first business blogging awardsNominations are still open until Jan 24th so head on over. … [Read more...]
Blogging and PR
Are corporate blogs a PR nightmare or an opportunityPR firm Dellayae is offering a webinar that promises to show PR Professionals how to 'survive' the blogospshere.Steve Rubel took them to task for this attitude, and many other PR bloggers weighed in on the subject.According the the Pew Internet project while blogs are growing exponentially and bloggers are very … [Read more...]
Does your blog affect your brand?
Measurements and benchmarks for corporate blogsClick Z covered how blogs are affecting brands in a two part article this week.since 27 percent of web users now read blogs (Pew Internet) marketers are showing increased interest in how a blog can increase the effectiveness of your marketing.The big question is how to measure the effect.The articles offer some … [Read more...]
The Value of Corporate Blogs
Corporate Blog Events MushroomSeems corporate blogging is gaining attention.A special interest IT group - EBig - based in the San Francisco East Bay, had an event last night about the vlaue of a corpaote blog.The AMA event, Blogs: Marketing Beyond the Website, have the same theme. They held one in Seattle in December and have another scheduled for New York City … [Read more...]
PR firm launches internet marketing service
Corporate blogs as a marketing toolHats off to MWW, one of the largest PR firms in the US , who launched a corporate blog marketing service. As media channels continue to become more segmented, blogs represent a new and emerging opportunity for companies to pinpoint communications to key constituents," said Michael W. Kempner, president and CEO of MWW Group. … [Read more...]
