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The Value of Corporate Blogs

January 5, 2005 by Sally Falkow

Corporate Blog Events Mushroom

Seems corporate blogging is gaining attention.

A special interest IT group – EBig – based in the San Francisco East Bay, had an event last night about the vlaue of a corpaote blog.

The AMA event, Blogs: Marketing Beyond the Website, have the same theme.  They held one in Seattle in December and have another scheduled for New York City this month

Dana Van Den Heuwel is presenting my BTI blog case study at these AMA events. It gives the stats of how we used this corporate blog to increase search visibility and build a brand online in the face of fierce competition.

See Also

  • Forrester Research reports on corporate blogs
    How and why a busienss should blog
  • 2005 the year of the corporate blog
    Companies will embrace blogs as part of their overall relationship-development activities.

Filed Under: Social Media Strategy Tagged With: AMA, blog, blogging, blogs, corporate blog, corporate blogging, internet marketing strategy, Marketing Beyond the Website

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