Another wave of money making blogsHighBeam Research is using blogging as part of their Internet marketing strategy to promote their new service launching next yearThey have hired Weblogger and Internet personality Christopher Locke aka Rage Boy(one of the authors of the Cluetrain Manifesto to tout its soon-to-be-unveiled blog content tool via a new Web site, … [Read more...]
Blogging can make you a thought leader fast
The IAOC blogfest has blog leadersBlogging is catching on. It's gianing ground as a necessary part of web content strategyThe IAOC blogfest and the Global PR blog week brought some intrepid bloggers to the fore.Kevin O Keefe's refreshing post about how blogging has made him a tech guru in the Law Association in six months highlighted this … [Read more...]
Blogging a vital PR strategy
How blogs can help your web content strategyThe International Association of Online Communicators - IAOC - have set up a week long blog fest with five of the top bloggers in PR talking about blogging and PR strategy.Even the top IT research firm Forrester has now weighed in on this subject - principal analyst Charlene Li says corporate blogging is influential and here to … [Read more...]
Forrester recommends blogging as part of your Internet Marketing Strategy
Top IT research firm says start slowly, but start now.When Forrester analysts start to blog and write reports on the phenomenon we know blogging is creeping into the maistream of Internet marketing strategy. Charlene Li , one of the principal analysts at Forrester, started blogging in September and recently authored a report on corporate blogging.Her report … [Read more...]
IAOC BlogFest 2004
Straight talk about blogs and PRIAOC BlogFest, November 8-12, 2004The Thrilla in MozillaThe IAOC web site will host five blog experts in five days to discuss -- what else -- public relations and blogging.Monday, Nov. 8: Sally Falkow, Internet Marketing StrategyTuesday, Nov. 9: Steve Rubel, micropersuasionWednesday, Nov. 10: James L. Horton, online-pr.comThrusday, Nov. 11: Kevin … [Read more...]
