Corporate Blog Events MushroomSeems corporate blogging is gaining attention.A special interest IT group - EBig - based in the San Francisco East Bay, had an event last night about the vlaue of a corpaote blog.The AMA event, Blogs: Marketing Beyond the Website, have the same theme. They held one in Seattle in December and have another scheduled for New York City … [Read more...]
PR firm launches internet marketing service
Corporate blogs as a marketing toolHats off to MWW, one of the largest PR firms in the US , who launched a corporate blog marketing service. As media channels continue to become more segmented, blogs represent a new and emerging opportunity for companies to pinpoint communications to key constituents," said Michael W. Kempner, president and CEO of MWW Group. … [Read more...]
Ten things we learned about blogs
Time magazine's take on bloggingIf you're thinking of adding a corporate blog to your Internet marketing strategy this year, Time has 10 things you should know. … [Read more...]
2005 Year of the Corporate Blog
Blogs will force signficant change in how organizations communicateMike Manuel's Media Guerilla's Predictions for 2005 is all about bloggingIn 2005, I predict we’ll see a significant jump in the number of companies with corporate blog programs. This seems like a no brainer prediction, but if it’s true, think about how quickly the landscape for communications … [Read more...]
Corporate Blogs as internet marketing strategy
Latest study shows fast pace of blog growthThe Pew Internet and American Life Project reports that more web users are reading blogs for news and information. By the end of 2004 blogs had established themselves as a key part of online cultureBlog readership jumped 58 percent. Now 27 percent (32 million) read blogs up from 17 percent in February … [Read more...]
