Users prefer organic to sponsored listings by five to one
The trend for internet marketing is increasing with a growth rate of 33.7 percent projected for
Search marketing is being touted by some to be “the greatest DM (direct marketing) medium to ever hit the advertising scene.”
I would argue that true search marketing needs to be organic and conducted as a PR strategy. After all an organic listing by definition is not an advertisement and I’ll take five to one odds any day of the week when it comes to online branding.
