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Sally Falkow - Social Media Strategist
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An interesting visit to New York

April 13, 2006 by Sally Falkow

Things did not quite as planned.....Well, that was an interesting 24 hours - just as I was about to start my presentation on new media and online PR at the Media Relations conference in New York this week, I had chest pains.  Very bad timing! The hotel policy is that anyone  with these symptoms goes to the hospital and despite my strong protests, with the Media … [Read more...]

RSS and PR Ebook

April 13, 2006 by Sally Falkow

The Power of Online Syndication is releasedAfter burning the midnight oil and one trip to the emergency room, the beta version of The Power of Online Syndication is released.This is the beta version and there is still lots more to come.  But you can help us  with the content and we'd love to have your feedbackCheck out this first version … [Read more...]

News Search Users Are ‘High Powered’ Internet Surfers

March 30, 2006 by Sally Falkow

"High-powered" broadband users consume more news and media on the Web than the average Internet user.New data from the Pew Internet and American Life Project show that those who read news online are a sought after demographic -  they are the "high-powered" broadband users that consume more news and media on the Web than the average Internet … [Read more...]

RSS is on the rise

March 29, 2006 by Sally Falkow

The demand for advanced features in newsreaders is an indicatorBoth Feed Demon and Newsgator announced some cool new upgrades.And the 'Face of the Web' study reports that although the growth of users on the Internet has slowed (we've got 'em all now) dependence on applications like RSS is growing fast."Whether it is checking RSS (news) feeds, blogging or picking up a … [Read more...]

OMMA West Hollywood

March 29, 2006 by Sally Falkow

A very advertising focused eventThe Online Media, Marketing and Advertising event at the Universal HIlton yesterday was very advertising focused.Even the exhibitors were 90% ad based.  No blog platforms and just one PR wire service.  Although there were two blog sessions and two RSS sessions, the content was a bit of a disappointment.  The first blog session … [Read more...]

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