RSS is fast becoming the backbone of the webThis article is excellent and ended my writing hiatus..."This change is permanent: Marketing your website without taking advantage of RSS feeds will be the biggest mistake you can make in 2006 and beyond. ... The change is happening now and it will be permanent. RSS will eclipse email lists and it will be the new defacto method … [Read more...]
Internet marketing strategy workshop in Cape Town
A wide spectrum of business people show interest in online marketing and PRI had 41 attendees at my all day workshop in Cape Town yesterday. The lack of easily accessible broadband is hampering the 'always-on' lifestyle here, but a recent report on the state of connectivity in South Africa made the point that the government has to look into making broadband more … [Read more...]
Search Engine Strategies London
Bigger and better this yearOh to be in England now that Spring is here. It's years since I was here.The London SES show this year is in the delightful Business Design Center in Islington and there are close to 2000 attendees.It is over three days and has loads of new sessions.Greg Jarboe and I did our news search session yesterday and even though it was at 4 30 attendance … [Read more...]
Content Syndication and Online PR workshop
PR and marketing execs can learn how to implement a content strategyThere was such a positive response to the workshop after the Online Revealed conference in Ottawa, Canada we have decided to offer a monthly executive content syndication workshop to help people understand how to integrate blogs, RSS and online news articles into their marketing plans.Learning … [Read more...]
Podcasting Workshop
Excellent training for any exec who wants ot podcastEric Schwartzman of iPressroom and the On the Record...Online podcast invited me to attend his podcasting workshop this week.From 10 am - 5 pm he took us through it all - from the basics of blogs and RSS feeds to the ins and outs of podcasting.This is good training for any exec who wants to get their … [Read more...]
