PR and marketing execs can learn how to implement a content strategy
There was such a positive response to the workshop after the Online Revealed conference in Ottawa, Canada we have decided to offer a monthly executive content syndication workshop to help people understand how to integrate blogs, RSS and online news articles into their marketing plans.
Learning about new media tools and content syndication can be an overwhelming task – there is so much data to assimilate. Going to conferences gives you the tip of the iceberg. What you need after that is a way to wrap your wits around it all and bring it down to application level – how will it work for your company?
While we don’t promise this one day workshop will make you an expert, what it will do is give you a full understanding of all the tools and how to go about implementing them – and why.
And a visit to LA and the Burbank Media district could be a delightful getaway this summer.
