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Blogs enter the ultra corporate world

January 8, 2005 by Sally Falkow

General Motors has gone to the blogsEven the most conservative of companies - General Motors - has decided to enter the world of corporate bloggingThis week, GM quietly introduced Fastlane a blog written by top management of the world's largest corporation.Mike Wiley, GM's new media director and the guiding force behind Fastlane, says he believes GM beat the competition online … [Read more...]

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