10 Content Trends to Watch in 2018

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In January the Content Marketing Association laid out 10 trends they predicted would be big this year. Diversification of content channels Brands become content companies Diversification and expansion of content teams Content producers develop closer relationships with e-commerce Social issues play a larger role in content  A changing relationship with … [Read more...]

2015 Media Trends and State of Online Newsrooms

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DOWNLOAD THE FULL INFOGRAPHIC OF THE FINDINGS The 2015 Media Trends and Online Newsrooms report was released this week during a webinar hosted by Sally Falkow, President of PRESSfeed and a Sr. Research Fellow with the Society for New Communication Research, a new media think tank based in Palo Alto, CA. Her guests on the webinar were Wendy Marx, President of Marx … [Read more...]

2011 Trends: Make Your Corporate Site A Social Media Hub

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EyeforTravel published their 2011 Trends and their number one pick is the increasing need to integrate social content and activity on your corporate website. As budget freezes start to thaw, it’s time for them (companies) to consider how to integrate social media functionality, for example, incorporating the power of Facebook comment boxes on site to provide a feedback … [Read more...]

Seth Godin Makes Meatball Sundaes

Internet marketing and 14 trends that change everythingYesterday SES hosted a webcast with Seth Godin, marketing maverick, author of a new book Meatball Sundae.  In his words It's about the internet and new marketing and the fourteen trends that change everything.Seth is a keynote speaker at the SES Chicago event in a few weeks.Seth spoke about the new book … [Read more...]

Social Networking and Citizen Journalism On JWT 2007 Trend List

By examining what resonates with consumers, we can identify larger patterns that will shape our lives in the years to comeSeems all eyes are focused on "what's next?"  Marian Salzman, executive vice president and chief marketing officer of JWT Worldwide, has weighed in with 70 products, services and trends that will define the new year.While online activities … [Read more...]