It's been a very busy social media week in LA. On Tuesday I went to the North American Journeys Summit for DMOs (Destination Marketing Organizations.) On Thursday I went over to Hollywood to speak at the Entertainment Publicists breakfast workshop on social media and then hared back to Pasadena for Social Media Club, San Gabriel Valley. One thing I've been hearing and … [Read more...]
SES Chicago V ideo Interviews
SEO tips form the speakers each day this weekI am at SES Chicago 08 with the video crew from Firebelly Marketing in Indianapolis. We'll be talking to keynote speakrs and panelist today and tomorrow and the vidoes wil be postedon YouTube and on htis blog every day this week.So if you were not able to attend, at least you'll get some of the highights.Stay tuned.And follow me on … [Read more...]
Find The Story in Your Business
Back in August when I was at Search Engine Strategies in San Jose, I spoke on a panel titled StoryTeller Marketing. After the session I was interviewed by Dr. Ralph Wilson of WilsonWeb. Watch the video on YouTube … [Read more...]
Actionable Social Media SES Chicago
Social Media step you can take right nowThe complaint I hear most often at search and social media conferences is that while the content of the sessions is excellent, it's at a high-level and very general. They want specifics. What can I do right now, how do I get started? is the question I often get asked.This session was perfect for … [Read more...]
Seth Godin Says Most Marketers Are Out of Sync
Keynote at SES Chicago is food for thought.If you thought you had Marketing 101 down pat, it's time to think again.Seth Godin's keynote at SES Chicago lived up to the promise and certainly gave the audience some new ideas to chew on. He started with a new look at the origins of marketing - the story of Josiah Wedgewood, a potter in England in the 1800's at the … [Read more...]